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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

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Chowdhary, Nimit.

Textbook of marketing of services : the Indian experience / by Nimit Chowdhary and Monika Chowdhary. - / . - New Delhi : Macmillan India , 2010. - xiii, 445p. : Ills.,figs.,tables ; 24cm 1 CD .

Includes index

ISBN: 9781403927606 RS375.00

Subjects--Index Terms: SERVICE INDUSTRIES-MARKETING

Dewey Class. No.: 658.8 / CHO/T

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

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