Mackay, Adrian R.
The Practice of advertising / edited by Adrian R Mackay. - 5th ed / . - New Delhi : Elsevier , 2007. - xxiii,367p. : ills.,figs.,tables ; 23cm . - Prifessional and trade series, NULL NULL; . - Prifessional and trade series, NULL NULL; .
Includes index
9788131209882 RS 425.00
ADVERTISING PUBLIC RELATIONS
659.1 / MAC/P
The Practice of advertising / edited by Adrian R Mackay. - 5th ed / . - New Delhi : Elsevier , 2007. - xxiii,367p. : ills.,figs.,tables ; 23cm . - Prifessional and trade series, NULL NULL; . - Prifessional and trade series, NULL NULL; .
Includes index
9788131209882 RS 425.00
ADVERTISING PUBLIC RELATIONS
659.1 / MAC/P