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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

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Tyagi, C L.

Advertising management / by C L Tyagi and Arun Kumar. - / . - New Delhi : Atlantic Publishers , 2004. - 435p. : figures ; 22cm .

Includes index

ISBN: RS750.00 (Hb)

Subjects--Index Terms: ADVERTISING MANAGEMENT

Dewey Class. No.: 658.81 / TYA/A

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

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