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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

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Mukerjee, Kaushik.

Customer relationship management: a strategic approach to marketing / by Kaushik Mukerjee. - / . - New Delhi : Prentice Hall of India , 2007. - 170p. : Table and figures ; 24cm .

Includes index

ISBN: RS175.00 (Pb)

Subjects--Index Terms: CUSTOMER RELATIONS

Dewey Class. No.: 658.812 / MUK/C

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

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