Central Library , Vidyasagar University

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Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Sheth, Jagdish N.

Customer behavior: a managerial perspective / by Jagdish N Sheth and Banwari Mittal. - 2nd ed / . - Singapore : Thomson Learning , 2005. - 495p. : Table and figures ; 24cm .

Includes index and glossary

9789812435040 RS350.00

MANAGEMENT OF DISTRIBUTION

658.8342 / SHE/C

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