Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Saxena, Rajan.

Marketing management / by Rajan Saxena. - 3rd ed / . - New Delhi : Tata McGraw-Hill Publishing , 2006. - 819p. : Table and figures ; 25cm .

Includes index and bibliography

9780070599536 Rs. 415.00

MARKETING MANAGEMENT

658.8 / SAX/M

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