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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

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Kotler, Philip.

Marketing management : a South Asian perspective / Philip Kotler... et al . - / . - Delhi : Pearson education , 2007. - verious pagging : ills.,picts.,tables ; 24cm .

Includes glossary,appendix and index

ISBN: 8131702006 RS450.00

Subjects--Index Terms: MARKETING MANAGEMENT

Dewey Class. No.: 658.80954 / KOT/M

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

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